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BRAND ARCHITECT

LULU UNLIMITED specializes in creating brands from concept to execution, offering services such as logo design, branding, roadmaps, and beyond. With a diverse clientele spanning wellness, beauty, spirits, and more, LULU UNLIMITED leverages a strategic, fresh approach to help brands connect with new audiences and unlock growth opportunities.

Creative Direction

CREATIVE DIRECTION

With over 20 years of experience in creative direction and publishing, LULU UNLIMITED has collaborated on advertorials with renowned companies like American Express, LCBO, and others. Our portfolio includes the publication of magazines such as LUSH, Ocean Drive, and ZINK magazines. HAROLD Magazine, which is our publication, is distributed internationally through Travelling Press in NYC and ADAPTIVE CHANNEL in Paris, France. To keep your brand at the forefront, the Creative Team at LULU UNLIMITED produces tailored photoshoots (including fashion shoots), videos (such as video stories), and content-driven narratives.

MAED
Creative Direction

PUBLISHING

For over two decades, LULU has served as Editor in Chief, Contributing Editor in Chief, and Publisher, creating cutting-edge editorial content and conducting interviews with international talent. With a refined editorial vision, LULU excels at connecting with and marketing innovative ideas, inspiring readers to explore beyond conventional products and trends.

THE HAROLD COLLECTIVE
Creative Direction

mod+women

the ageless society 40+

mod+women society is committed to empowering women aged 40+ through our transformative coaching services and innovative creative brand agency. We are also excited to introduce M Talks, a series of conferences coming in 2025 designed to inform and inspire women as they navigate their next chapter, covering essential topics including menopause and sexual wellness. Additionally, we have launched the inaugural issue of mod+women, featuring insightful interviews with top experts and luxury content on beauty, wellness, home, travel, and more, all tailored to the modern needs of this dynamic age group.

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Experimental-events
Mod+Women

EXPERIENTIAL EVENTS

LULU UNLIMITED has an extensive track record in event creation and production, catering to a diverse range of scales and prestigious environments. Our portfolio includes everything from large-scale events like Nato and Warsaw Talks to the Canada Awards for Business Excellence within governmental circles to touring engagements alongside the Royal Family from Prince Charles to Her Royal Highness the Queen.. We've collaborated with entities such as Festival Hong Kong nationwide, produced private celebratory events for esteemed Interior design firm Yabu Pushelberg, and managed iconic experiences like the Andy Warhol Exhibit with Grace Jones and Artist Drake at the W in Miami to the Black Eyed Peas.. Our expertise also extends to high-profile events like creating the Nikki Beach Lounge at TIFF and bespoke launches for Spirit Brands like the launch of POP Champagne to STOLI brand parties to Heinekenevents +, as well as exclusive gatherings for luxury clientele around the globe.

Notably, the image provided above - we orchestrated the VALENTINO DOCUMENTARY Launch Afterparty at TIFF, creating a truly unforgettable experience.

Mod+Women
PAST CLIENTS + PARTNERS
TESTIMONIALS

“Simply put, Lulu makes things happen, fast! With her extensive contacts across multiple disciplines and industries, Lulu perfects the art of propelling products to achieving rapid growth and brand recognition by aligning them perfectly with the ideal retailers and partners.”

Tina Stokes Founder, Vegan Stokes

“I’ve had the pleasure of working with Lulu Vibert on various projects for the past 15 years. The knowledge, expertise and creativity she brings to her craft is impressive and her dedication to ensuring a seamless collaborative process distinguishes her from her peers. Lulu is a reliable, accessible, honest individual who remains un agging in her commitment to her profession and as such, I unreservedly recommend her as an event planner/producer.”

Pierre Jutras Entrepreneur and Hospitality Executive/Founder of Globol Restaurant
Former President of The Spoke Club

“The woman managed to get Italian fashion powerhouse Valentino to Toronto. For those in the know this is no small accomplishment – a mountain to Goliath scenario. But then every time we’ve worked together I’ve learnt to expect nothing less. Her creative talents, business acumen, entrepreneurship, and expertise in a wide variety of fields and disciplines are only exceeded by her extensive list of contacts. She understands a budget and regardless of financial considerations creates magic. She never fails to deliver. Characterized by her boundless energy and genuine caring soul, Lulu is an original.”

Rejean G. Beaudin Former Executive Producer of Fashion File

“I’ve had the pleasure of working with Lulu on many occasions over the past 10 years and I’ve always found it to be a riveting experience. She has exceptional talent, keen insight, and a wonderful creative vision. I would wholeheartedly recommend her to anyone trying to create a meaningful brand message, or wanting to me more relevant in the marketplace.”

David Barnes President, Executive Creative Director at King Street Media

“Always a pleasure working with you Lulu!”

Corinne Huard Founder/Principal MAED. COLLECTIVE

“Lulu has been the cornerstone of my brand’s transformation, propelling it to unprecedented heights. Her visionary leadership and meticulous attention to detail have not only broadened my horizons but also ensured authenticity throughout the journey. Collaborating with her has not just reshaped my brand’s appearance but has fundamentally changed me. Lulu’s profound insights and ability to envision possibilities beyond imagination make her an unstoppable force. She effortlessly grasps her clients’ needs, crafting a vision that transcends expectations. Beyond a consultant, she has become a trusted confidant, guiding me with unwavering clarity along my path to success.”

Kathryne Mejias Founder and CEO of Born For More

“With her assistance, we were able to introduce our brands to influential members on the global stage including noted architects and designers along with elite publications. Lulu contributed greatly to the beginning of many of our key partnerships in North America, many of which are still alive today.”

Mira Singh Former Director, DECIEM

“Lulu is a perfect example of a brand visionary, and she brings all the abilities to the table. She is one of the most focused, and goal-oriented, people I have had the pleasure of working with. Her passion and desire to find ways to “make it happen” is what makes her so unique!”

Dia Foley Founder, Community Sixty Six Skincare

“I had the pleasure of working with Lulu at the very beginning of building a new skincare brand leveraging our technology innovation. For someone like me coming from the technology side, Lulu helped me see how to craft a coherent brand and marketing story for multiple audiences, ultimately selecting one for further brand building. Lulu has her finger on the pulse of the industry and always comes to meetings with creativity and inspiration in spades! She’s never limited by past norms and trends. Lulu was flexible with our project, but importantly didn’t venture too far from her tried and tested methodologies and strategies. I hope to come back to Lulu again and again in the future!”

Samuel Winslow Director of Product Development, LiquiGlide

“Having had the pleasure of meeting LULU Vibert, a remarkable colleague in the Beauty Industry, I can confidently attest to her expertise in branding and her ability to translate her client’s visions into reality. Her contributions have been invaluable, and her work has a broad reach that is synonymous with being ahead of emerging trends in the beauty industry. For anyone seeking innovative strategic ideas to take their brand to the next level, LULU is the ultimate guide.”

Ewelina Aiossa CLINICAL SKIN Intersection of Pharma & Beauty | Beauty & Wellness Incubator & Disruptor | Big Beauty Pedigree + Indie Cred | Strategic Branding & Storytelling | Brand & Product Architect | Innovator | Advisor | Speaker

“I am delighted to share my gratitude for the exceptional support I’ve received from Lulu Vibert at mod+women. Lulu’s unwavering commitment to empowering women is truly commendable.

Lulu Vibert played a pivotal role in positioning me to be visible among my colleagues in the Beauty Industry. Her keen insights and meticulous approach helped me navigate the competitive landscape, allowing me to stand out and make meaningful connections within the industry. What sets Lulu apart is not just her business acumen but her genuine desire to see other women thrive.

Lulu Vibert’s dedication to empowering women is unmatched, making her an invaluable mentor. If you’re seeking someone who not only understands the business intricacies but is also genuinely passionate about women’s success, Lulu is your person.

In conclusion, I wholeheartedly endorse Lulu Vibert of mod+women for her exceptional contributions to empowering women in the Beauty Industry.”

Victoria Radford Radford Beauty

“Lulu exudes her brand. The first time we met she was so inspiring, passionate and generous in sharing her vast curated knowledge in the arena of ageing and what aids the journey. She shared so much of her time and information that put me on a path to understanding and implementing. Feeling like new again! A powerhouse of support that clears the path forward. Thanks, Lulu!”

Lynn Horricks

“I’ve had the pleasure of knowing Lulu Vibert for over 10+ years - and the best word I would describe her as would be POWERHOUSE. Lulu is a visionary whose fingers are on the pulse of the latest trends across multiple categories - ie. beauty, fashion, travel, music, luxury, beverage alcohol, etc. If you are looking to ideate and execute a new vision, strategy, or collaboration, Lulu is who you need to connect with to get it done...on time...on a budget...with surpassed results.”

Kimara Oram Marketing Leadership - Brand Marketing / Marketing Strategy / Innovation / Business Analysis

“Lulu has been my first Canadian work experience and I am highly grateful to her for the opportunity. It was a pleasure to be working with you Lulu, and I do hope that our paths cross again.

Your dedication to your profession is truly inspiring! Thank you for your time, knowledge and experience that you have generously shared with me.”

Yumna D. Freelance Digital Content Creator & Writer

“Supporting and Empowering Women Through the Years!

For more than two decades, my connection with Lulu has been a source of deep appreciation. The support extended by Lulu Vibert at LULU UNLIMITED has been instrumental in shaping my journey, and her unwavering commitment to fostering the growth of women deserves commendation.

In the early stages of my entrepreneurial venture in 2002, Lulu Vibert played a pivotal role in amplifying the visibility of my TONI&GUY salon in the competitive landscape of Toronto, Canada. Collaborating on her production of various events, including those sponsored by Benson & Hedges and the annual Yabu Pushelberg holiday events, I worked closely with Lulu as a team lead and key makeup artist. These experiences significantly contributed to the success of my businesses.

What sets Lulu apart is not just her extensive business expertise but also her authentic desire to see women succeed. Her recent launch of mod+women, the ageless society 40+, is a testament to her dedication. This platform is not only about elevating women in their careers but also addressing crucial aspects of their lives, such as menopause and sexual health.

Lulu Vibert has been more than a mentor; she has been a trusted friend throughout my journey. Whether it’s seeking guidance on branding, marketing, overall strategy, or making essential connections, Lulu is the go-to person.

In conclusion, Lulu Vibert of LULU UNLIMITED has played a vital and steadfast role in my career, and I wholeheartedly recommend her to anyone in search of unwavering support for their brand.”

Clarissa Borg Operations Director, Radford Studio

“Working with Lulu on my business branding was an absolute game-changer. The branding revamp gave my business a clear direction and cohesive identity that truly reflects its essence. The feedback I've received since the transformation has been incredible – everyone loves the new look! Lulu’s attention to detail, creativity, and understanding of my vision made the entire process seamless and enjoyable. I couldn’t be happier with the results!"

Julian West Hairstylist